Higher Ground, the production entity run by former President Barack Obama and Michelle Obama, the former first lady, signed an exclusive multi-year production deal with Audible, the audio arm of Amazon, just two months after the end of a similar agreement with Spotify.
While Higher Ground and Audible didn’t share any specific details about the shows they aim to create together, they said in a joint statement Tuesday that they plan to “tell meaningful and entertaining stories that elevate diverse voices and experiences.” “.
“Together, we will continue to strive to tell compelling, provocative and moving stories – while doing all we can to ensure they reach the people who need to hear them,” Mrs. Obama said in a statement. .
Higher Ground developed and aired five shows during its three-year contract with Spotify, including “Renegades: Born in the USA,” which featured a series of conversations between Mr. Obama and Bruce Springsteen, and “The Michelle Obama Podcast.” . These shows will remain on the Spotify platform but are also available on all other podcast platforms, including Audible.
Three other Higher Ground podcasts will still be released on Spotify, including ‘The Sum of Us’ podcast series, based on Heather McGhee’s book ‘The Sum of Us: What Racism Costs Everyone and How We Can Prosper Together’, which will debut in July. , and the final two chapters of “The Big Hit Show,” a series of audio documentaries hosted by Alex Pappademas that focus on important moments in popular culture.
“We are thrilled to welcome two of the most profound voices of moral and intellectual leadership of our time into the Audible fold, and to be able to elevate the President and Mrs. Obama’s singular ability to provide hope and uplifting counsel – needed now more than ever – through their voices,” Audible founder Don Katz said in a statement.